As part of a restructuring measure, vierviertel was given the task of organizing the company’s grown and heterogeneous brand portfolio and transforming it into a brand family structure. The aim was to use the resulting synergy effects to increase the awareness and image of Wohnverbund Sanden in the region. In this context, we developed the corporate design for the umbrella brand and the sub-brands. The concept was introduced with the website relaunch for the entire brand family. Since then, we have been supporting the company in communications and advertising.