{"id":23515,"date":"2016-07-21T21:00:00","date_gmt":"2016-07-21T19:00:00","guid":{"rendered":"https:\/\/referenz.vierviertel.com\/aktuelle-projekte\/corporate-design-for-a-new-biotech-brand\/"},"modified":"2025-03-07T17:08:21","modified_gmt":"2025-03-07T16:08:21","slug":"corporate-design-for-a-new-biotech-brand","status":"publish","type":"project","link":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/corporate-design-for-a-new-biotech-brand\/","title":{"rendered":"Corporate design for a new biotech brand"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Design unites opposites<\/h2>\n\n<p>As a biotech company, the evoxx brand is caught between innovation and seriousness. To visualize these contrasting demands for the corporate design, vierviertel opted for the colors anthracite and orange: solidity meets radiance, reliability meets experimentation.   <\/p>\n\n<p>This interplay can also be found in the use of the fonts, for example in the use of very different font styles &#8211; this brings dynamism to the typeface and at the same time helps to structure content clearly. An arrow shape borrowed from the word mark serves as a stylistic device that picks up on the basic colors in a two-dimensional way.   <\/p>\n\n<p><\/p>\n\n<p><\/p>\n\n<div class=\"wp-block-image blog-content-img\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"968\" height=\"605\" src=\"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/evoxx_print_vk_968x605.jpg\" alt=\"\" class=\"wp-image-5432\"\/><figcaption>Business cards<\/figcaption><\/figure><\/div>\n\n<div class=\"wp-block-image blog-content-img\"><figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"968\" height=\"605\" src=\"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/evoxx_print_geschaeftsausstattung_968x605.jpg\" alt=\"\" class=\"wp-image-5431\"\/><figcaption>Office equipment<\/figcaption><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Design unites opposites. Corporate design for a new biotech brand <\/p>\n","protected":false},"author":1,"featured_media":21441,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[3307,3336,3299],"project_tag":[],"class_list":["post-23515","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-corporate-design-en","project_category-evoxx-technology-gmbh-en","project_category-healthcare-and-life-science"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Corporate design for a new biotech brand - vierviertel<\/title>\n<meta name=\"description\" content=\"Design unites opposites. Corporate design for a new biotech brand\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/referenz.vierviertel.com\/en\/case-studies\/corporate-design-for-a-new-biotech-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corporate design for a new biotech brand - vierviertel\" \/>\n<meta property=\"og:description\" content=\"Design unites opposites. 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