{"id":23440,"date":"2020-01-06T15:14:34","date_gmt":"2020-01-06T14:14:34","guid":{"rendered":"https:\/\/referenz.vierviertel.com\/aktuelle-projekte\/product-folder-for-the-second-generation-of-the-lunaris-reader\/"},"modified":"2026-09-11T13:57:01","modified_gmt":"2026-09-11T11:57:01","slug":"product-folder-for-the-second-generation-of-the-lunaris-reader","status":"publish","type":"project","link":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/","title":{"rendered":"Product folder for the second generation of the LUNARIS Reader"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<!-- divi:heading --><\/p>\n<h2 class=\"wp-block-heading\">Objective and contemporary &#8211; our communication for the new laboratory device<\/h2>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:heading --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- divi:paragraph --><\/p>\n<p>Our client, Ayoxxa, uses its LUNARIS kits to measure numerous parameters of a laboratory sample using imaging techniques. This is particularly relevant for research and helps bring findings from the laboratory into clinical practice more quickly. For the market launch of the second generation of the LUNARIS product  <sup> <\/sup>We ensured a consistent visual identity for the laboratory device. From the website to the product brochure shown here, we relied on the already established orange accent, which conveys a bright and open feel and is intended to underscore the company\u2019s commitment to innovation. <\/p>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- divi:paragraph --><\/p>\n<p>The straightforward typography, combined with the folder\u2019s self-explanatory iconography, efficiently and effectively conveys the benefits of this high-tech laboratory device to the user. This is also our clear goal, as we deliberately omit unnecessary information and illustrations, thereby highlighting the capabilities of LUNARIS <sup> <\/sup>takes center stage. The consistent cover design unifies the product brochure with all other Ayoxxa publications. <\/p>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- divi:paragraph --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- divi:image {\"id\":12388,\"sizeSlug\":\"large\",\"className\":\"blog-content-img\"} --><\/p>\n<figure class=\"wp-block-image size-large blog-content-img\"><img loading=\"lazy\" decoding=\"async\" width=\"968\" height=\"605\" src=\"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AYOXXA_LR02_Reader_Doppelseite_web.jpg\" alt=\"\" class=\"wp-image-12388\"><br \/><figcaption class=\"wp-element-caption\">Inside Pages of the Product Brochure<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:image --><\/p>\n<p>&nbsp;<\/p>\n<p><!-- divi:image {\"id\":12389,\"sizeSlug\":\"large\",\"className\":\"blog-content-img\"} --><\/p>\n<figure class=\"wp-block-image size-large blog-content-img\"><img loading=\"lazy\" decoding=\"async\" width=\"968\" height=\"605\" src=\"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/ayx-08607-Folder-A4_LUNARIS-Reader-II_20190815_fuerReferenz_Grau_WEB.jpg\" alt=\"\" class=\"wp-image-12389\"><\/figure>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:image -->[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Objective and contemporary &#8211; our communication for the new laboratory device &nbsp; &nbsp; Our client, Ayoxxa, uses its LUNARIS kits to measure numerous parameters of a laboratory sample using imaging techniques. This is particularly relevant for research and helps bring findings from the laboratory into clinical practice more quickly. For the market launch of the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22547,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[3316,3299,3312],"project_tag":[],"class_list":["post-23440","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-ayoxxa-en","project_category-healthcare-and-life-science","project_category-news-blog-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Product folder for the second generation of the LUNARIS Reader - vierviertel<\/title>\n<meta name=\"description\" content=\"A clearly designed product folder supports the market launch of the new laboratory device.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Product folder for the second generation of the LUNARIS Reader - vierviertel\" \/>\n<meta property=\"og:description\" content=\"A clearly designed product folder supports the market launch of the new laboratory device.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/\" \/>\n<meta property=\"og:site_name\" content=\"vierviertel\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vierviertel\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-11T11:57:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AYOXXA_LR02_Reader_cover_web.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"968\" \/>\n\t<meta property=\"og:image:height\" content=\"605\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@vierviertel\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/\",\"name\":\"Product folder for the second generation of the LUNARIS Reader - vierviertel\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AYOXXA_LR02_Reader_cover_web.jpg\",\"datePublished\":\"2020-01-06T14:14:34+00:00\",\"dateModified\":\"2026-09-11T11:57:01+00:00\",\"description\":\"A clearly designed product folder supports the market launch of the new laboratory device.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/#primaryimage\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AYOXXA_LR02_Reader_cover_web.jpg\",\"contentUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AYOXXA_LR02_Reader_cover_web.jpg\",\"width\":968,\"height\":605},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/product-folder-for-the-second-generation-of-the-lunaris-reader\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projects\",\"item\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/case-studies\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Product folder for the second generation of the LUNARIS Reader\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/\",\"name\":\"vierviertel\",\"description\":\"Werbeagentur K\u00f6ln\",\"publisher\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#organization\",\"name\":\"vierviertel\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/vierviertel_page_logo.gif\",\"contentUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/vierviertel_page_logo.gif\",\"width\":119,\"height\":27,\"caption\":\"vierviertel\"},\"image\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/vierviertel\\\/\",\"https:\\\/\\\/x.com\\\/vierviertel\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Product folder for the second generation of the LUNARIS Reader - vierviertel","description":"A clearly designed product folder supports the market launch of the new laboratory device.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/","og_locale":"en_US","og_type":"article","og_title":"Product folder for the second generation of the LUNARIS Reader - vierviertel","og_description":"A clearly designed product folder supports the market launch of the new laboratory device.","og_url":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/","og_site_name":"vierviertel","article_publisher":"https:\/\/www.facebook.com\/vierviertel\/","article_modified_time":"2026-09-11T11:57:01+00:00","og_image":[{"width":968,"height":605,"url":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AYOXXA_LR02_Reader_cover_web.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@vierviertel","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/","url":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/","name":"Product folder for the second generation of the LUNARIS Reader - vierviertel","isPartOf":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/#primaryimage"},"image":{"@id":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/#primaryimage"},"thumbnailUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AYOXXA_LR02_Reader_cover_web.jpg","datePublished":"2020-01-06T14:14:34+00:00","dateModified":"2026-09-11T11:57:01+00:00","description":"A clearly designed product folder supports the market launch of the new laboratory device.","breadcrumb":{"@id":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/#primaryimage","url":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AYOXXA_LR02_Reader_cover_web.jpg","contentUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AYOXXA_LR02_Reader_cover_web.jpg","width":968,"height":605},{"@type":"BreadcrumbList","@id":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/product-folder-for-the-second-generation-of-the-lunaris-reader\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/referenz.vierviertel.com\/en\/"},{"@type":"ListItem","position":2,"name":"Projects","item":"https:\/\/referenz.vierviertel.com\/en\/case-studies\/"},{"@type":"ListItem","position":3,"name":"Product folder for the second generation of the LUNARIS Reader"}]},{"@type":"WebSite","@id":"https:\/\/referenz.vierviertel.com\/en\/#website","url":"https:\/\/referenz.vierviertel.com\/en\/","name":"vierviertel","description":"Werbeagentur K\u00f6ln","publisher":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/referenz.vierviertel.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/referenz.vierviertel.com\/en\/#organization","name":"vierviertel","url":"https:\/\/referenz.vierviertel.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/referenz.vierviertel.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/vierviertel_page_logo.gif","contentUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/vierviertel_page_logo.gif","width":119,"height":27,"caption":"vierviertel"},"image":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/vierviertel\/","https:\/\/x.com\/vierviertel"]}]}},"_links":{"self":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/project\/23440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/comments?post=23440"}],"version-history":[{"count":6,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/project\/23440\/revisions"}],"predecessor-version":[{"id":24362,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/project\/23440\/revisions\/24362"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/media\/22547"}],"wp:attachment":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/media?parent=23440"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/project_category?post=23440"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/project_tag?post=23440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}