{"id":23367,"date":"2018-12-03T12:05:00","date_gmt":"2018-12-03T11:05:00","guid":{"rendered":"https:\/\/referenz.vierviertel.com\/akzo-nobel-dulux\/"},"modified":"2025-03-07T15:41:27","modified_gmt":"2025-03-07T14:41:27","slug":"akzo-nobel-dulux","status":"publish","type":"post","link":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/","title":{"rendered":"Akzo Nobel \/ Dulux"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ _builder_version=”4.9.0″ custom_margin=”90px||90px||true|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”2_3,1_3″ custom_padding_last_edited=”on|desktop” _builder_version=”4.9.0″ background_color=”#ffffff” z_index=”100″ width=”auto” width_tablet=”100%” width_phone=”” width_last_edited=”on|tablet” max_width=”1300px” module_alignment=”center” custom_margin=”0px||0px|0px|false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”0px||0px||false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”” border_color_top=”RGBA(0,0,0,0)” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.9.0″ custom_padding=”|||0px|false|false” global_colors_info=”{}”][et_pb_text module_class=”capital-headline-grey-case” _builder_version=”4.9.0″ background_color=”#ffffff” width=”100%” width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin_tablet=”0px|||0px|false|false” custom_margin_phone=”-20px||||false|false” custom_margin_last_edited=”on|tablet” custom_padding=”0px|||0px|false|false” custom_padding_last_edited=”off|desktop” global_colors_info=”{}”]
Case<\/div>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.0.6″ custom_padding=”||||false|false” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”3_4,1_4″ custom_padding_last_edited=”on|desktop” _builder_version=”4.9.0″ background_color=”#ffffff” z_index=”100″ width=”auto” width_tablet=”100%” width_phone=”” width_last_edited=”on|tablet” max_width=”1300px” module_alignment=”center” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|desktop” custom_padding=”||||false|true” custom_padding_tablet=”||||false|true” custom_padding_phone=”” border_color_top=”RGBA(0,0,0,0)” global_colors_info=”{}”][et_pb_column type=”3_4″ _builder_version=”4.0.6″ custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.9.0″ background_color=”#ffffff” width=”100%” width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin_tablet=”||||false|false” custom_margin_phone=”-20px||||false|false” custom_margin_last_edited=”on|tablet” custom_padding_last_edited=”off|desktop” global_colors_info=”{}”]

Advertising and marketing for the DIY \/ wall paint trade<\/h1>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.0.6″ custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.9.0″ background_color=”#ffffff” width=”100%” width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||0px||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”]
Customer<\/div>[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ _dynamic_attributes=”content” background_color=”RGBA(0,0,0,0)” width=”100%” width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”0px||||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|tablet” custom_padding_tablet=”||||false|false” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop” custom_padding__hover_enabled=”off|desktop”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IjxwPiIsImFmdGVyIjoiPFwvcD4ifX0=@[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ background_color=”#ffffff” width=”100%” width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”||0px||false|false” custom_margin_tablet=”||||false|false” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”]
Industry<\/div>[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ _dynamic_attributes=”content” background_color=”#ffffff” width=”100%” width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” module_alignment=”center” custom_margin=”0px||||false|false” custom_margin_tablet=”” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|desktop” global_colors_info=”{}” custom_margin__hover_enabled=”off|desktop” custom_padding__hover_enabled=”off|desktop”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9jYXRlZ29yaWVzIiwic2V0dGluZ3MiOnsiYmVmb3JlIjoiPHA+IiwiYWZ0ZXIiOiI8XC9wPiIsImxpbmtfdG9fdGVybV9wYWdlIjoib24iLCJzZXBhcmF0b3IiOiIgfCAiLCJjYXRlZ29yeV90eXBlIjoiY2F0ZWdvcnkifX0=@[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.9.0″ width=”auto” max_width=”1300px” module_alignment=”center” max_height_last_edited=”off|desktop” custom_css_main_element=”overflow: hidden;|| overflow-x: hidden;|| overflow-y: hidden;” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.9.0″ global_colors_info=”{}”][et_pb_image src=”@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9mZWF0dXJlZF9pbWFnZSIsInNldHRpbmdzIjp7fX0=@” align=”center” force_fullwidth=”on” _builder_version=”4.9.0″ _dynamic_attributes=”src” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.9.0″ background_color=”#ffffff” z_index=”110″ width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” max_width=”737px” module_alignment=”center” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”off|tablet” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.0.1″ z_index=”30″ global_colors_info=”{}”][et_pb_text _builder_version=”4.9.0″ module_alignment=”center” custom_margin_tablet=”-20px||||false|false” custom_margin_phone=”-40px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|||||” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”]

Task<\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ _dynamic_attributes=”content” module_alignment=”center” global_colors_info=”{}”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9leGNlcnB0Iiwic2V0dGluZ3MiOnsiYmVmb3JlIjoiPHA+IiwiYWZ0ZXIiOiI8XC9wPiIsIndvcmRzIjoiIiwicmVhZF9tb3JlX2xhYmVsIjoiIn19@[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ _dynamic_attributes=”content” module_alignment=”center” custom_margin=”40px||||false|false” global_colors_info=”{}”]@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF90aXRsZSIsInNldHRpbmdzIjp7ImJlZm9yZSI6IjxoMj4iLCJhZnRlciI6IjxcL2gyPiJ9fQ==@[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ module_alignment=”center” global_colors_info=”{}”]

Akzo Nobel is one of the world’s leading industrial companies, the world’s largest manufacturer of paints and coatings and a leading producer of specialty chemicals. Its portfolio includes well-known brands such as Dulux, Sikkens, International Paint and Eka. With 55,000 employees in over 80 countries, the company is a Global Fortune 500 company headquartered in Amsterdam, the Netherlands, and consistently ranks at the top of the Dow Jones Sustainability Index. <\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.9.0″ background_color=”#ffffff” z_index=”110″ width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” max_width=”737px” module_alignment=”center” custom_margin_phone=”0px||||false|false” custom_margin_last_edited=”off|tablet” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.0.1″ z_index=”30″ global_colors_info=”{}”][et_pb_text _builder_version=”4.9.0″ module_alignment=”center” custom_margin_tablet=”-20px||||false|false” custom_margin_phone=”-40px||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px|||||” custom_padding_tablet=”” custom_padding_phone=”20px||||false|false” custom_padding_last_edited=”on|tablet” global_colors_info=”{}”]

Performance<\/h2>[\/et_pb_text][et_pb_text _builder_version=”4.9.0″ module_alignment=”center” global_colors_info=”{}”]

Advertising and marketing<\/h3>\n
    \n
  • Application, individual solution (interactive color consultant)<\/li>\n
  • Digital presentations<\/li>\n
  • Brochures, leaflets<\/li>\n
  • Catalogs, data sheets<\/li>\n
  • Flyer, Folder<\/li>\n
  • Displays, flags<\/li>\n
  • Rollups, banners<\/li>\n
  • Promotional items, gifts<\/li>\n
  • Campaigns<\/li>\n
  • Personnel marketing<\/li>\n
  • Dialog marketing and mailings<\/li>\n
  • Prize draws<\/li>\n
  • Ad, banner and display campaigns<\/li>\n
  • Posters, Megalights, Citylights<\/li>\n
  • Trade fairs \/ exhibitions \/ PoS<\/li>\n
  • Store fittings<\/li>\n
  • Display systems<\/li>\n<\/ul>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”off|desktop” _builder_version=”4.9.0″ background_color=”#ffffff” z_index=”11″ width_tablet=”88%” width_phone=”” width_last_edited=”on|phone” max_width=”737px” module_alignment=”center” custom_padding_tablet=”|0px||0px|false|true” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.0.1″ global_colors_info=”{}”][et_pb_text _builder_version=”4.9.0″ module_alignment=”center” global_colors_info=”{}”]

    Results<\/h2>[\/et_pb_text][et_pb_portfolio include_categories=”67″ show_categories=”off” show_pagination=”off” _builder_version=”4.14.7″ title_level=”h5″ title_font_size=”1.2em” title_line_height=”1.35em” caption_text_color=”#6b6b6b” width=”100%” width_tablet=”100%” width_phone=”” width_last_edited=”on|tablet” custom_margin=”||||true|false” custom_margin_tablet=”” custom_margin_phone=”0px||0px||true|false” custom_margin_last_edited=”on|phone” custom_padding=”||50px||false|false” custom_padding_tablet=”” custom_padding_phone=”0px||0px||false|false” custom_padding_last_edited=”on|phone” animation_direction=”right” hover_enabled=”0″ custom_css_portfolio_image=”margin-bottom: 20px;” border_color_top_image=”#ffffff” border_color_bottom_image=”RGBA(0,0,0,0)” global_colors_info=”{}” sticky_enabled=”0″][\/et_pb_portfolio][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

    The successful communication of the Dulux brand includes a variety of interesting tasks. In the highly competitive DIY market, in addition to optimizing the appearance of the brand and the individual product ranges, the constant expansion of brand awareness is the top priority. To this end, vierviertel develops efficient sales promotion measures, designs communication at the point of sale and implements cross-media campaigns to promote sales. <\/p>\n","protected":false},"author":1,"featured_media":20957,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3290],"tags":[],"class_list":["post-23367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-it-services"],"yoast_head":"\nAdvertising Marketing Retail DIY Wall paints - Case Study<\/title>\n<meta name=\"description\" content=\"Advertising and marketing for the DIY \/ wall paint trade\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Advertising Marketing Retail DIY Wall paints - Case Study\" \/>\n<meta property=\"og:description\" content=\"Advertising and marketing for the DIY \/ wall paint trade\" \/>\n<meta property=\"og:url\" content=\"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/\" \/>\n<meta property=\"og:site_name\" content=\"vierviertel\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vierviertel\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-12-03T11:05:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-03-07T14:41:27+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AKZO_Kunde_Titel_Folder_3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"chris\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vierviertel\" \/>\n<meta name=\"twitter:site\" content=\"@vierviertel\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"chris\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/\"},\"author\":{\"name\":\"chris\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#\\\/schema\\\/person\\\/3a5ba2bfda93e0a26d01da54f0ac4ad1\"},\"headline\":\"Akzo Nobel \\\/ Dulux\",\"datePublished\":\"2018-12-03T11:05:00+00:00\",\"dateModified\":\"2025-03-07T14:41:27+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/\"},\"wordCount\":1342,\"publisher\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AKZO_Kunde_Titel_Folder_3.jpg\",\"articleSection\":[\"It & Services\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/\",\"name\":\"Advertising Marketing Retail DIY Wall paints - Case Study\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AKZO_Kunde_Titel_Folder_3.jpg\",\"datePublished\":\"2018-12-03T11:05:00+00:00\",\"dateModified\":\"2025-03-07T14:41:27+00:00\",\"description\":\"Advertising and marketing for the DIY \\\/ wall paint trade\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#primaryimage\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AKZO_Kunde_Titel_Folder_3.jpg\",\"contentUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/AKZO_Kunde_Titel_Folder_3.jpg\",\"width\":1920,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/akzo-nobel-dulux\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Akzo Nobel \\\/ Dulux\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/\",\"name\":\"vierviertel\",\"description\":\"Werbeagentur K\u00f6ln\",\"publisher\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#organization\",\"name\":\"vierviertel\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/vierviertel_page_logo.gif\",\"contentUrl\":\"https:\\\/\\\/referenz.vierviertel.com\\\/wp-content\\\/uploads\\\/vierviertel_page_logo.gif\",\"width\":119,\"height\":27,\"caption\":\"vierviertel\"},\"image\":{\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/vierviertel\\\/\",\"https:\\\/\\\/x.com\\\/vierviertel\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/referenz.vierviertel.com\\\/en\\\/#\\\/schema\\\/person\\\/3a5ba2bfda93e0a26d01da54f0ac4ad1\",\"name\":\"chris\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Advertising Marketing Retail DIY Wall paints - Case Study","description":"Advertising and marketing for the DIY \/ wall paint trade","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/","og_locale":"en_US","og_type":"article","og_title":"Advertising Marketing Retail DIY Wall paints - Case Study","og_description":"Advertising and marketing for the DIY \/ wall paint trade","og_url":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/","og_site_name":"vierviertel","article_publisher":"https:\/\/www.facebook.com\/vierviertel\/","article_published_time":"2018-12-03T11:05:00+00:00","article_modified_time":"2025-03-07T14:41:27+00:00","og_image":[{"width":1920,"height":1200,"url":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AKZO_Kunde_Titel_Folder_3.jpg","type":"image\/jpeg"}],"author":"chris","twitter_card":"summary_large_image","twitter_creator":"@vierviertel","twitter_site":"@vierviertel","twitter_misc":{"Written by":"chris","Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#article","isPartOf":{"@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/"},"author":{"name":"chris","@id":"https:\/\/referenz.vierviertel.com\/en\/#\/schema\/person\/3a5ba2bfda93e0a26d01da54f0ac4ad1"},"headline":"Akzo Nobel \/ Dulux","datePublished":"2018-12-03T11:05:00+00:00","dateModified":"2025-03-07T14:41:27+00:00","mainEntityOfPage":{"@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/"},"wordCount":1342,"publisher":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#organization"},"image":{"@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#primaryimage"},"thumbnailUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AKZO_Kunde_Titel_Folder_3.jpg","articleSection":["It & Services"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/","url":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/","name":"Advertising Marketing Retail DIY Wall paints - Case Study","isPartOf":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#primaryimage"},"image":{"@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#primaryimage"},"thumbnailUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AKZO_Kunde_Titel_Folder_3.jpg","datePublished":"2018-12-03T11:05:00+00:00","dateModified":"2025-03-07T14:41:27+00:00","description":"Advertising and marketing for the DIY \/ wall paint trade","breadcrumb":{"@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#primaryimage","url":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AKZO_Kunde_Titel_Folder_3.jpg","contentUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/AKZO_Kunde_Titel_Folder_3.jpg","width":1920,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/referenz.vierviertel.com\/en\/akzo-nobel-dulux\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/referenz.vierviertel.com\/en\/"},{"@type":"ListItem","position":2,"name":"Akzo Nobel \/ Dulux"}]},{"@type":"WebSite","@id":"https:\/\/referenz.vierviertel.com\/en\/#website","url":"https:\/\/referenz.vierviertel.com\/en\/","name":"vierviertel","description":"Werbeagentur K\u00f6ln","publisher":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/referenz.vierviertel.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/referenz.vierviertel.com\/en\/#organization","name":"vierviertel","url":"https:\/\/referenz.vierviertel.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/referenz.vierviertel.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/vierviertel_page_logo.gif","contentUrl":"https:\/\/referenz.vierviertel.com\/wp-content\/uploads\/vierviertel_page_logo.gif","width":119,"height":27,"caption":"vierviertel"},"image":{"@id":"https:\/\/referenz.vierviertel.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/vierviertel\/","https:\/\/x.com\/vierviertel"]},{"@type":"Person","@id":"https:\/\/referenz.vierviertel.com\/en\/#\/schema\/person\/3a5ba2bfda93e0a26d01da54f0ac4ad1","name":"chris"}]}},"_links":{"self":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/posts\/23367","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/comments?post=23367"}],"version-history":[{"count":1,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/posts\/23367\/revisions"}],"predecessor-version":[{"id":23368,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/posts\/23367\/revisions\/23368"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/media\/20957"}],"wp:attachment":[{"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/media?parent=23367"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/categories?post=23367"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/referenz.vierviertel.com\/en\/wp-json\/wp\/v2\/tags?post=23367"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}