vierviertel wins over Biotec company with convincing online marketing concept

Task

The biotechnology company Navigo Proteins not only wanted to optimize its own website, but also to develop online marketing activities. This was not technically possible with the existing, somewhat unclear website. The aim of these measures was to improve the international visibility of the company in the industry and to generate more leads as a result. An online search was carried out throughout Germany to find an agency whose competence and expertise made them the ideal partner for managing the complex requirements. During this online research, Navigo Proteins became aware of vierviertel. By presenting the projects we have implemented to date and the clients we have supported, we were able to convince Navigo Proteins that we are the ideal partner and service provider for them.

Navigo Proteins GmbH

Navigo Proteins from Halle an der Saale call themselves the “Protein Engineering Experts”. Navigo Proteins is a successful, steadily growing company in the biotech sector of protein engineering. A leader in the industry, Navigo Proteins develops customized precision affinity ligands based on selected protein scaffolds. Sounds complicated – but it’s not! The company has developed a technique that replaces several chromatography steps with a single one, which makes the process considerably more effective and, above all, saves production time. The company collaborates with other pharmaceutical, biotech and life science companies to develop innovative biotherapeutics and customized affinity solutions for the commercial production of biopharmaceuticals, for example. The basis of the company’s success is created by a dedicated team of specialists with excellent expertise. This outstanding know-how is supported by state-of-the-art technological equipment with robot-assisted selection and screening technology platforms. Navigo Proteins focuses on two core business areas: “Precision Capturing® Technology” and “Precision Targeting Technology”. While the first area develops customized proprietary affinity chromatography solutions for the commercial one-step capture of biologics including recombinant proteins, vaccines, viruses, viral vectors, antibodies and other complex biotherapeutics in a predictable and cost-effective manner, the other area produces customized target proteins for therapeutics and diagnostics for the development of innovative biopharmaceutical drugs. Navigo Proteins is committed to producing innovative binding proteins to revolutionize commercial biologics manufacturing and biopharmaceutical drug development.

Performance

Brand communication

• As-is analysis
• Environment and competition research
• Online marketing concept
• Company website
• LinkedIn campaign
• Digital presentations
• Powerpoint template
• Powerpoint presentation